Charles Bronson is, like, the manliest of men. So when I saw this commercial I decided, that’s it, I’m going to put on cologne the way he does! That will obviously attract more ladies.

And then I wondered, why does he put it on after he gets home and is headed to bed alone? Where did he acquire such a sweet set of pipes? And who was his interior decorator?!?!

If there is anything we should take away from this is to educate your children: All the world loves a lover.